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Beating Adwords is an e-book written by internet marketing experts Kyle and Carson. It specifically focuses on the formulas which Google develops to rank Adwords and web pages. The book is cutting edge, and the authors state that any change in Google Adwords techniques, known as the Google Slap, is immediately met by a revision in the Beating Adwords book. Information is included to help a beginner get started, how to find hot products and industries, how to write killer ads and how to find niche keywords for any industry. The book is in digital format so it’s immediately available upon payment of the $67.00 discounted price.